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Success comes from standing out, not fitting in.

Welcome to Apini, your dynamic distribution partner in the Scandinavian beauty landscape! We’re not just another distribution company, we’re your brand incubator, smart strategists, and all-around beauty bestie.

In the world of Scandinavian beauty, stading out is key. Apini´s local knowledge is your superpower, as we manage your go-to-market plan, goods flow, warehousing and multi-channel distibution strategy with expertise.

Agility is our mantra! We move fast, adapt quickly, and will devote our full capacity to your brands success. 24/7.

Join the Apini family.
Let´s create magic together!

360 degrees dedication
– every hour, every day.

brand management

At Apini, we make marketing and brand management fun and effective. From crafting compelling strategies to boosting brand visibility, let's make your skincare brand stand out!

distribution

With extensive connections to major Scandinavian retailers, we build real relationships with key decision-makers, securing prime listings effortlessly for new products or brands.

logistics

At Apini, we make marketing and brand management fun and effective. From crafting compelling strategies to boosting brand visibility, let's make your skincare brand stand out!

forward thinking

With extensive connections to major Scandinavian retailers, we build real relationships with key decision-makers, securing prime listings effortlessly for new products or brands.

Our Great Brands

Cosrx is a globally trusted Korean skincare brand known for minimalist, ingredient-focused formulas targeting acne, sensitivity, and skin barrier repair.

Isntree is a Korean skincare brand focused on transparent ingredients, gentle formulas, and hydrating products ideal for sensitive skin types.

Innisfree is a Korean skincare brand inspired by Jeju’s nature, offering eco-friendly, natural ingredient formulas for hydration, balance, and everyday skin care.

Mamonde is a Korean skincare brand inspired by flowers, blending floral extracts with science to hydrate and soothe your skin.

Beplain is a Korean clean, minimalist skincare brand focused on simple formulas, eco-friendly packaging, and gentle effectiveness for sensitive skin.

SKIN1004 is a Korean clean-beauty brand focused on gentle, effective skincare built around Madagascar Centella Asiatica to calm, repair, and hydrate sensitive skin.

AXIS-Y is a K-Beauty skincare brand creating climate-inspired, vegan-friendly products targeting hydration, balance, acne, and environmental skin stressors.

Dr Reju-All is a Korean derma skincare brand using science-backed formulas and highly active ingredients like PDRN to repair, regenerate, and strengthen skin.

UNOVE is a Korean beauty brand specializing in protein-rich, repair-focused hair care that strengthens and nourishes damaged hair.

Burt’s Bees creates natural personal care using responsibly sourced ingredients. Famous for its beeswax lip balm, the brand prioritizes sustainability.

Kokoso Baby is an organic baby skincare brand built around premium coconut oil, offering gentle products that nourish and protect delicate baby skin.